Welcome to our new home among the hills! This is a safe place for the dreamers & doers. A place where great intentions & conscious actions can create beautiful things & futures. A place where businesses are designed for sovereignty. Where the floor is painted with honest human culture. So the walls between us & the glass ceilings above us, can forever stay removed.
It’s wonderful to have you!
We are living through a fascinating time.
Our world is raw and ready for redesign. Things have reached boiling point. Atmospheric temperatures, emptiness, loneliness, species loss, disconnection, the list goes on. The good news is that we know it & we are looking for ways to change. A light has turned on within, to remind us all that we deserve more than the vacuous promise of a dollar. We are looking at the systems & seeing through them to the other side.
Thanks to modern interconnectivity, that message is not only for the traditionally privileged. We are also experiencing a slow rebalancing of the global inequalities long assumed to be inextricable with capitalism. Underpaid workforces are calling for & receiving more. Isolated or impoverished people are trading competitively all around the world. The sun & wind are powering our homes. Cut-throat business practises are being challenged & changed. And still the wheels are turning.
There’s a new form of business breaking into the zeitgeist.
A more evolved & ergonomic path is being cut for us, in fact it is almost paved. Brave entrepreneurs & executives are now choosing to build & lead their businesses with purpose & passion instead of profit & fables of exhausting endless growth. The irony? They are becoming more profitable & growing faster than ever.
As far back at 2013, Harvard Business Review found that companies that showed ‘conscious capitalism’ performed ten times better than their peers. More recently Unilever revealed that its purpose-led, sustainable living brands are growing 69% faster than the rest of the business and delivering 75% of the company’s growth.
The market is shifting as we all learn to be engaged with what we are buying.
People everywhere are becoming more aware of their choices, as both consumers & creators. This means we are not only buying less & buying better, but also looking beyond the slogans. We are seeking proof, connection & community.
Being an ethical, conscious & meaningful brand this century is a systematic choice. It can not simply be a marketing story. Building something this way requires tiny, continuous acts of daring to do it differently. You must be willing to come back to the centre, allow your inner-self to resonate & staying on cause.
This can take a little practise. It is okay to need a helping hand.
Little Mountains is all about making the journey easier for you. Whether you are already on the path or building you new future from scratch. Either way, a warm welcome to the mountainside. We can’t wait to get started!