THE BRAND CANVAS
DESIGNED TO ALIGN YOUR BRAND
- Are you exhausted by building your brand?
- … creating mismatched content?
- … getting stuck writing and rewriting drafts?
- … second guessing yourself?
- … and feeling like you just can’t get it quite ‘right’
✿ That’s aye okay. We’ve got you. ✿
Supporting brands to self-actualise and soar, is what we’re all about.
And now we want to share our secret sauce with you.
Here’s the thing. A brand is not a logo, it is an identity.
And just like a human identity, it’s made up of different parts, all working in harmony.
This is where so many small business owners go wrong.
And spend valuable time, money, sweat and tears, piecing together fragmented advice and disjointed elements.
So we built a magic tool to get you off that hamster wheel, and your brand into beautiful flow.
The Brand Canvas is an all-in-one personalised brand identity designer.
Here’s how:
⤑ The Brand Canvas extracts the true essence of your brand, by asking the right questions, in the right order – all backed by the best of marketing thinking.
⤑ The Brands Canvas unites all the moving parts of your unique identity, by generating unique suggestions – just for you.
⤑ The Brand Canvas organises all your core brand elements, so you can finally declutter all those wonderful thoughts, plans and ideas in your head – and give them strong strategic structure.
With a silky smooth process, the Brand Canvas is like having your own team of experts working with you on your brand design, at a fraction of the price.
It strategically assembles:
⋒ Your core messages
⋒ Your target audience
⋒ Your ideal funnel
⋒ Your content plan
⋒ Your sales descriptions
⋒ Your ‘about us’ story
⋒ Your style guide
⋒ And much more.
Honestly, it’s the tool other consultants wish we didn’t sell, because it solves so dang much.
Those who have used it, call it a ‘gamechanger’, ‘essential’, and ‘therapy for me and my business’.
✿ Don’t go another day without brand clarity.
✿ Don’t spend another hard-earned dollar on paint jobs before laying the foundations.
✿ And don’t worry, we will walk you through each and every step.
FAQS
This really varies person to person. The template will push you for clarity, not clutter. You will need to refine, and refine again. While some people may whizz through it, others may take longer to detangle their brand identity. Both approaches are fantastic. The Brand Canvas is yours to have and to use. Make it so.
The Brand Canvas is a Google Sheet with links to external tools and a PDF. You will need a Google account to access it.
Not at all. The Brand Canvas can simply be copied over to your Google Drive, and you can make it your own. All the formulas and ‘tricky stuff’ have already been coded into the spreadsheet. If you have trouble, please don’t hesitate to reach out.
Little Mountain’s Brand for Change framework, as reflected in our Brand Canvas, applies to brands of businesses and projects of all shapes and sizes. It is simple yet scalable. Our methodologies do however shine a spotlight on brand integrity. Which of course is the direction we believe all businesses need to move in. Hopefully soon, conscious businesses will be the only businesses.
Absolutely! A big resounding YES! Having a clear and consistent brand identity is at the heart of any good business plan or model. Any funding institution will be looking for clarity on your intentions, audience and message, which the Brand Canvas provides in spades.
There sure is. You are backed by our 30-day money back guarantee. If the Brand Canvas does not meet your expecations you will be sent a refund request form to receive your money back.
THE PROCESS
02
GET THE LINK CARD
The Brand Canvas is a Google Sheet. The link to it is on a Download card at checkout.
03
MAKE A COPY
Click on the link and make a copy of the Brand Canvas Google Sheet to save in your own Google Drive.
04
GO THROUGH STEPS
The instructions are on the first tab of the Google Sheet. Follow the Notes on each tab, and fill in the white cells as you go.
05
GET BONUSES!
The Brand Canvas includes bonuses such as automated copywriting suggestions, an offer calculator and resources.
06
TIME TO SHINE
Use your newly aligned and tightened brand identity to create your content plan, your story and your style!